CORPORATE COMMUNICATIONS

CLIENT: DEUTSCHE BANK

The Brief: A huge global institution with broadcast studios in New York and London, Deutsche Bank are ground breakers in harnessing new communication technology via bespoke video streaming solutions. As part of an ongoing project, our brief was to advise on the best possible presentation of all television assets within the Deutsche Bank Global Markets Research (GMR) division.

The Solution: Our team conducted a full audit of Deutsche Banks GMR presentations and produced a range of recommendations, followed up by design and video content solutions. Specifically, these enhanced the effectiveness of their communication within the interactive television domain, whilst continuing to underpin Deutsche Bank brand proposition.
The next stage: We have now extended this activity to a range of specific short Internet TV programmes, currently in production