IN
STORE TV
Flawless is proud of it’s long association with COMET,
the UK’s leading electrical goods retailer. In 2004 we
created a flagship in-store TV channel
Comet TV to support
the retailers campaign to drive sales of widescreen TV's in
the run up to Euro 2004. The channel now in HD and SD continues
to go from strength to strength.
We are also very fortunate to regularly be asked by SAMSUNG
to create High Definition content that runs on Samsung TV’s
throughout Europe, to promote the benefits of High Definition
TV.
COMET TV goes from strength to strength. Now in both HD and
SD we create a mixed menu of short high impact programming
made up of themed content including sports highlights, entertainment,
and music as well as highly informative consumer guides on
subjects such as 1080p, Digital TV’s DAB etc etc.
Delivered into every Comet store as a rolling schedule of programming
Comet TV is currently running in major stores on giant screen
video walls as well as on every TV in all 253 Comet stores
in the UK.
Interweaved within the schedule Comet TV includes supplier
advertising from brands including Sony, Panasonic, Sky and
Freeview and has proved highly successful both for Comet, their
suppliers and most importantly their customers who have told
Comet they appreciate the combination of informative and entertaining
content.

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